Our library is filled with articles that provide guidance, strategic best practices, and expert advice on topics that are important to the non-profit sector. We hope you enjoy them!
Many nonprofit organizations define “Major Gifts” as those larger than the usual range of gifts they receive. Putting together a major gift program can be a source of stress for some people who work for nonprofits. They may be uncomfortable with the idea of asking for large donations, but having a proper system in place […]
If you write copy for your non-profit, chances are you know the term SEO (Search Engine Optimization). In simple terms, SEO is the technique used to improve search engine rankings. For instance, specific words and phrases relevant to your industry or subject matter can increase the chances of your material showing up in the search […]
1. You believe that fundraising is only about asking for money Would you believe that ramping up your fundraising is as simple as picking up the phone to chat with a donor for 5 minutes? Does this sound too simple? Well, it works! You don’t need a communications team or any fancy systems to call […]
Of course non-profits are accustomed to getting donations from individuals and many run annual fundraising campaigns to feed their financial needs. However, sometimes these avenues are not enough for a non-profit to reach its goals or even remain viable. This is why many have to consider other forms of capital. What does this mean? Well, […]
Fundraisers are an unavoidable part of your operation. They can be fun and satisfying but they can also be stressful and consume an inordinate amount of time and effort that you would rather be spending on the great work that you’re doing. Ensuring your fundraising project is a success, say experts, just involves planning, communication […]
Whether it is a brand, a public company, or a non-profit, an ambassador is meant to embody the identity of your organization in every way including, appearance, values and ethics. This is a tall order so choosing ambassadors or becoming a good ambassador requires a great deal of thought. Today competition among non-profits is strong, […]