Our library is filled with articles that provide guidance, strategic best practices, and expert advice on topics that are important to the non-profit sector. We hope you enjoy them!
Photo essays are a collection of images that are displayed to tell a story. The photos relate to one another and are meant to evoke thought and emotion while relaying a message. They can be a powerful way to tell a non-profit story. If done well, photo essays elicit a strong reaction from the audience. […]
Whether they are social media posts, newsletters, blogs, or some other form of writing, if you want to grab a reader’s attention, you need to have a captivating headline. There are those who spend literally hours crafting really good content, but no one reads it because not much time and attention was paid to developing […]
Choosing a concept for your fundraiser is a big decision. There is a lot to think about, including budget, time commitment and donor reaction. It’s not something you want to plan in haste. Many event organizers mull over the typical fundraising ideas – golf tournament, 5K walk/run, car wash, and gala dinner, feeling frustrated. Here […]
Ecommerce is a way of life and that includes non-profits receiving donations. Unfortunately, email was not created with data privacy in mind so sending credit card information through email is vulnerable to hackers or others who have a way to access accounts. Anyone who wants to run a reputable business or non-profit should have a […]
Gone are the days when non-profits planned expensive galas and had to spend a significant amount of their budget on direct mail, big marketing campaigns, and other promotional efforts. Today there is social media to drive awareness and cultivate relationships. However, not all non-profits find the social media game that simple. For many the idea […]
It’s a busy world. Many of your volunteers are already over-scheduled, over-extended and are just doing their best to give back to an organization that matters. In this hectic world, how can your organization make this important group feel valued so they understand the difference they are making to your clients and community? 1. Listen […]